Wardrobe products and market struggles - the battle for grades

<

[ China Wardrobe ] The current situation of the wardrobe market is that the products tend to be in the middle and high-end consumption. It can be seen from the promotion trend of the company during this period, whether it is due to the nature of the product itself or the avoidance of marketing methods, even the real market of large movies. Demand is still low and low.

Faced with this situation, the business is always "smart", the house is placed there, the consumption area will not change, the budget is placed there, and there are not many outlets, no matter which grade you choose, in the consumer "salvage and ignore the real needs" In the case of the business, the merchant has set the grade for its own products, and the high, medium and low end are subdivided. The price of your final transaction is the same as the product that the merchant is ready to “respond to”. China Friendly reminder wardrobe network users, look at the price better to see product, see the product better to take care of real needs. If you encounter a company or distributor that you can't care about the product and price, the author can only "shoulder".

The requirements of the wardrobe for the space are more rigorous, especially the design is fashionable, the function is exquisite, the good wardrobe products have certain requirements for the room type, so for most enterprises, the market spread is not large. Enterprises have their own adherence to the concept, unable to compromise to the market and change the brand orientation. Some enterprises have tightened the engineering orders, and some enterprises are rushing to achieve rapid sales when they are squeezed. Some enterprises with sufficient resources are not completely divorced from the brand concept, and they have designed products that match the current market demand.

From the concentrated display of the renovation plan of the Chinese wardrobe network, it can be found that although the medium and high-end solutions of the enterprise are becoming more and more perfect, the economical application plan is still hesitant. Only if the product quality is high and the taste is high, is it suitable for each set of plans? What is the type of housing in China? The decoration is in the choice of new and old houses. The decoration type of the old house is easy to grasp. Even if there is building standard in the new house, the flat period of the real estate will let the wardrobe enterprise free up time and rational thoughts. How to make good use of China's existing Housing construction, through the guidance of consumption and market validation to design a "best fit for Chinese people" wardrobe.

Waiting for the new house to be released may not be able to "satisfy", not necessarily play the product function and brand value, and who can believe that the old house will never concentrate on "modification"?

The author believes that only the details and quality of the wardrobe impress and meet the actual needs of consumers, they are likely to pursue more high-end products, then, no longer the problem of housing type and price budget; if the wardrobe products let the first tester produce "just So so "feeling, even dispensable, the previous better, even if the real estate policy on the development of the wardrobe industry is greatly improved, the product and the market are still contradictory, still struggling.

From the analysis of the wardrobe components, it is found that the hardware and accessories have a solid foundation, and the door panel that most highlights the appearance of the wardrobe has more to be improved than the functional design of the cabinet, in order to accumulate the brand effect of the word-of-mouth; secondly, the countertop is also very consumer. Concerned parts, especially for Chinese consumers, materials may become the first part of the attraction.

The author believes that enterprises can firstly rely on the important accessories of the closet to cater to the consumers and reduce some of the tastes. This will not only save costs, but also help the market expansion in the development stage of the wardrobe.

Bedroom Bed

Queen Size Bed,Trundle Bed,Single Bed,Futon Bed

Bosa Furniture Co.,Ltd. , https://www.bosafurniture.com