Nowadays, each person holds a smart phone and brushes the news information that he is interested in. Mobile phones are becoming more and more intelligent, and they have become a part of people's lives. As a physical store, how can we better achieve online marketing? How to attract the attention of consumers?
In fact, in member marketing, online marketing is the wise choice. Efficient online marketing, a powerful member management system is a must for business, the following small series to talk about how to better achieve online marketing.
1. WeChat membership card
After the merchant associates its WeChat public account with the member management system, the customer can register as a member by paying attention to the merchant's public number. Members can view their own consumption records, stored value balances, membership points and other member information at any time. And the WeChat membership card is used as the entrance to enter the merchant micro-sales system, and the goods can be purchased online. After the payment is completed, the consumer can grab the red envelope and receive the electronic coupon.
Merchants easily absorb a large number of member fans and quickly realize the marketing of large-scale product members. The Deutsche Member Management System provides a cloud member function to connect to the WeChat public platform. Based on WeChat to help merchants build an online service system, and to open up with the offline store system, the store online and offline integrated self-marketing system. Members can apply for WeChat membership card on WeChat, and view the stored value, points, consumption and other data of the membership card. The WeChat membership card can also be bound to the physical card. Members can complete a series of services such as recharge, consumption, entertainment, and e-vouchers through WeChat.
2. Issue electronic coupons
Compared with paper coupons, e-coupons, after setting the generation, send text messages to members, that is, ready to use, unlimited inventory. Coupons can also be used in conjunction with member registration and prize-winning activities, recommending new members to have prizes, and so on. The member management system can record and analyze the distribution, sharing and use of coupons, helping merchants to optimize marketing solutions and achieve precise marketing.
This kind of marketing communication is efficient and fast, and everyone is eager to be a low-headed family. Then we put the preferential information on their mobile phones, which is convenient for merchants to introduce a large number of customers. E-voucher marketing is an important and powerful function in the D&A member management system, such as setting a $30 cash voucher for spending over 100 yuan, giving two cash coupons for spending over 200 yuan, and so on. Some members spend 193 yuan, less than 200 yuan, can not trigger this rule, the German membership system will give members a cash coupon, most members of the market system are to send two cash coupons.
3. Point marketing
According to the points rules set by the merchant in the member management system, the members will automatically receive the corresponding points reward after the stored value, consumption or recommendation of others successfully registered, which can be redeemed for gifts or cashed out, or used for points. Upgrade to the store business level, promote members to spend multiple times, the business turnover, membership size, membership stickiness have been significantly improved.
Deke member management system focuses on member marketing, professional R & D member management system, whether it is retail chain, single store, merchant alliance, Deke software can provide you with the appropriate online and offline integrated self-marketing program.
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