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LOWA and Gore-tex "benefit" to go to Tibet "to illuminate the village of heaven"!
At the end of August, LOWA will partner with Gore-Tex for a special journey to Tibet, launching the "Land Illuminate the Village in the Sky" public welfare trip. This collaboration isn't just about outdoor gear — it's a shared commitment to adventure, unity, and the spirit of exploration. Together, they are heading to Tibet to show their respect and bring love and support to the local villagers.
August and September are the perfect months to visit Tibet, when the landscape is breathtaking and the air is crisp. For many, Tibet remains a distant and mysterious land. This trip offers a chance to walk alongside LOWA, explore serene lakes, immerse yourself in the beauty of mountains and rivers, and pray for peace and good fortune. Visitors will also have the opportunity to visit the "village in the clouds," where people live simply, deeply connected to nature and tradition. The goal is not just to travel, but to truly experience Tibetan culture, build friendships with locals, and embrace the true spirit of the outdoors.
In Push Village, located high in the clouds and often described as a fairy-tale setting, the villagers are known for their honesty and warmth. However, life there is challenging. Most rely on farming and herding, and the village lacks basic infrastructure like electricity and modern education. With the support of Gore-Tex, LOWA aims to bring more than just gifts — they want to contribute to improving the quality of life for the people of Push Village. They will also organize special events to capture joyful moments and share the stories of the community.
LOWA hopes that this charitable effort will not only bring smiles to the faces of the Tibetans, but also make a real difference in their daily lives. The brand also encourages outdoor enthusiasts to appreciate and protect the unique beauty of Tibet. Let’s come together and make a positive impact — "Benefit!"