Runcheng Chuangzhan Guan Runkai: Steady development and steady victory

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润城创展关润开:以原木产品为主 稳健发展

Run Yunkai, Chairman of Runcheng Chuangzhan


[Reporter] Hello, Guan. First of all, I would like to know what new products we will bring to consumers in this exhibition. Let us introduce them.


[关润开] Our products exhibited this time are basically new products developed in 2011.


[Reporter] Are all newly developed products?


[关润开] Yes, they are all newly developed products.


[Reporter] What aspects of these new products are reflected and have new features?


[关润开] There are mainly a few of us from now on, which can reflect the style of a log, which is basically a log style.


[Reporter] are all logs, then I want to know if this is the high-end market for logs?


[关润开] The products of our Runcheng exhibition should be products that are consumed in the middle and high-end.


[Reporter] Then what do you want to gain through this exhibition, what do you gain?


[关润开] Our exhibition is mainly the first one to communicate with us in the industry, and through this platform in our exhibition to promote the brand of our company, let our consumers understand our Runcheng exhibition Brand.


[Reporter] That last year, I wanted to know how the marketing performance of our Runcheng exhibition was improved. What kind of improvement?


[Guan Runkai] 2011 should be about 10% higher than in 2010.


[Reporter] Which product lines are mainly upgraded? Are these logs?


[关润开] We are on the overall side, the product is basically added to the log.


[Reporter] Then I want to know how many percent of our logs can account for our overall products. What is the proportion?


[Guan Runkai] Logs account for about 25% of our current products, which was 15%, and last year's increase of 10% was 25%.


[Reporter] That 10% of last year has been added to the log, and now it is 25%. What kind of development direction do we want to achieve in 2012?


[关润开] As a run-up exhibition in Runcheng in 2012, it is still developing steadily, winning in a stable manner, or doing it according to our overall thinking. Basically, we are developing more log products, so why are we presenting this exhibition, including the exhibition? The display is mainly based on logs.


[Reporter] Ok, the last question is that we are coming to "315". I want to know what surprises will Runcheng Chuangzhan bring to consumers during the "315" period?


[关润开] I still say this, integrity management, integrity is very important, to ensure product quality.


[Reporter] Ok, thanks to General Guan for accepting our interview, and I hope that our Runcheng Exhibition will achieve better results this year. Thank you.

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